WAC LIGHTING RECEIVES BEST OF THE BEST AWARD FOR "RESPONSIBLE LIGHTING" PRINT AD CAMPAIGN
CHICAGO – Reinforcing its "Responsible Lighting" brand standard, WAC Lighting President Shelley Wald announced that the company has received a Best of the Best Award for its "Responsible Lighting" Print Advertising Campaign from TED (The Electrical Distributor) Magazine and the NAED (National Association of Electrical Distributors).
According to Best of the Best Judge Shad Thomas, a marketing research veteran and president of Glass Box Research, "WAC Lighting’s entry was a very strong print campaign with material that was very no–nonsense while delivering on intent. " Best of the Best Judge Kim Funcik, founder of Creative Quest marketing research consulting firm, further stated, "The scope and breadth of the information offers value to customers."
"We have received a very strong response to our Responsible Lighting campaign," explained Ms. Wald. "We are proud of this brand standard and the product line and corporate philosophy that it represents, and we are honored for being recognized with this prestigious award."
The "Responsible Lighting" campaign captured a great deal of attention for the company’s brand standard and attracted industry professionals to its extensive line of sustainable, energy efficient LED luminaires. WAC's full page, full color ads featured the highly acclaimed LEDme™ Recessed Downlights, Light Bars, Button Lights, Track Luminaires and the award winning InvisiLED® Tape Light System.
About WAC Lighting
WAC Lighting is a leading global manufacturer and innovative designer of track, recessed, undercabinet, monorail and decorative lighting, with a new sustainable LED collection. WAC Lighting has developed a stellar reputation for upscale decorative and task lighting lines backed by an extraordinary level of service, an unprecedented shipping record, and a Five Year Product Warranty. To reflect Green energy saving strategies, social progress and community involvement, WAC uses the brand standard “Responsible Lighting.”
WAC offers a broad range of award-winning products: stunning artisanal glass pendants; Low/Line Voltage Track Systems; Line and Low Voltage Recessed Downlights; Line/Low-Voltage Single and Two-Circuit Monorail Systems; InvisiLED®, LED tape systems for both indoor and outdoor applications; Wall Sconces; Mono and Multipoint fixtures; Counter Balance Adjustables; SMART Transformers; and other specialty lighting items. Nearly 90% of WAC Lighting products are fabricated, including components, at its state-of-the-art manufacturing campus in China.
WAC Lighting is headquartered in Garden City, New York, and operates a West Coast office and distribution facility in City of Industry, CA. WAC may be reached at 1.800.526.2588 or by visiting www.waclighting.com. Become a Facebook Fan: http://www.facebook.com/waclighting.page Follow WAC on Twitter: http://twitter.com/waclighting Follow WAC on YouTube: http://www.youtube.com/user/WACLighting
According to Best of the Best Judge Shad Thomas, a marketing research veteran and president of Glass Box Research, "WAC Lighting’s entry was a very strong print campaign with material that was very no–nonsense while delivering on intent. " Best of the Best Judge Kim Funcik, founder of Creative Quest marketing research consulting firm, further stated, "The scope and breadth of the information offers value to customers."
"We have received a very strong response to our Responsible Lighting campaign," explained Ms. Wald. "We are proud of this brand standard and the product line and corporate philosophy that it represents, and we are honored for being recognized with this prestigious award."
The "Responsible Lighting" campaign captured a great deal of attention for the company’s brand standard and attracted industry professionals to its extensive line of sustainable, energy efficient LED luminaires. WAC's full page, full color ads featured the highly acclaimed LEDme™ Recessed Downlights, Light Bars, Button Lights, Track Luminaires and the award winning InvisiLED® Tape Light System.
About WAC Lighting
WAC Lighting is a leading global manufacturer and innovative designer of track, recessed, undercabinet, monorail and decorative lighting, with a new sustainable LED collection. WAC Lighting has developed a stellar reputation for upscale decorative and task lighting lines backed by an extraordinary level of service, an unprecedented shipping record, and a Five Year Product Warranty. To reflect Green energy saving strategies, social progress and community involvement, WAC uses the brand standard “Responsible Lighting.”
WAC offers a broad range of award-winning products: stunning artisanal glass pendants; Low/Line Voltage Track Systems; Line and Low Voltage Recessed Downlights; Line/Low-Voltage Single and Two-Circuit Monorail Systems; InvisiLED®, LED tape systems for both indoor and outdoor applications; Wall Sconces; Mono and Multipoint fixtures; Counter Balance Adjustables; SMART Transformers; and other specialty lighting items. Nearly 90% of WAC Lighting products are fabricated, including components, at its state-of-the-art manufacturing campus in China.
WAC Lighting is headquartered in Garden City, New York, and operates a West Coast office and distribution facility in City of Industry, CA. WAC may be reached at 1.800.526.2588 or by visiting www.waclighting.com. Become a Facebook Fan: http://www.facebook.com/waclighting.page Follow WAC on Twitter: http://twitter.com/waclighting Follow WAC on YouTube: http://www.youtube.com/user/WACLighting
